_story-of-the-channel-4-uk-rebrand.jpg "Story of the Channel 4 (UK) Rebrand from squa Video Screenshot Preview")
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⏲ Duration: 76 sec
✓ Published: 29-Sep-2015
✓ Published: 29-Sep-2015
Description:
Rebranding project for UK broadcaster Channel 4. This was a collaboration between DBLG studios and SQUA, who developed the concept together for a creative pitch and saw the project through to final production. The new identity covers the on air design system, all moving parts of the Television channel.nnThe Channel 4 logo is a very famous one in the UK. So messing with it or changing it didn't feel right, we wanted to find out how many different ways they could present it on air.nWe have created
Rebranding project for UK broadcaster Channel 4. This was a collaboration between DBLG studios and SQUA, who developed the concept together for a creative pitch and saw the project through to final production. The new identity covers the on air design system, all moving parts of the Television channel.nnThe Channel 4 logo is a very famous one in the UK. So messing with it or changing it didn't feel right, we wanted to find out how many different ways they could present it on air.nWe have created
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